Strategic sport marketing /

Bibliographic Details
Main Author:	Shilbury, David, 1958-
Other Authors:	Quick, Shayne, Westerbeek, Hans, 1965-
Format:	Book
Language:	English
Published:	Crows Nest., N.S.W. : Allen & Unwin, [2003]
Edition:	2nd ed.
Subjects:	Sports > Marketing. Sports sponsorship. Sports > Economic aspects.

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