Competing in a service economy : how to create a competitive advantage through service development and innovation /

Bibliographic Details
Main Author: Gustafsson, Anders, 1964-
Other Authors: Johnson, Michael D. (Michael David)
Format: Book
Language:English
Published: San Francisco : Jossey-Bass, [2003]
Edition:1st ed.
Series:University of Michigan Business School management series.
Subjects:
Description
Physical Description:xv, 190 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 173-181) and index.
ISBN:0787961566 (alk. paper)