Marketing plans that work : targeting growth and profitability /

Bibliographic Details
Main Author:	McDonald, Malcolm
Corporate Author:	NetLibrary, Inc
Other Authors:	Keegan, Warren J.
Format:	eBook
Language:	English
Published:	Boston : Butterworth-Heinemann, [1997]
Subjects:	Marketing > Planning. Electronic books.
Online Access:	Connect to the full text of this electronic book

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