S.U.R.E.-fire direct response marketing : generating business-to-business sales leads for bottom-line success /

Bibliographic Details

Main Author:	Kern, Russell
Corporate Author:	NetLibrary, Inc
Format:	eBook
Language:	English
Published:	New York : McGraw-Hall, [2001]
Subjects:	Advertising, Direct-mail. Direct marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book