Reputation marketing : building and sustaining your organization's greatest asset /

Bibliographic Details
Main Author:	Marconi, Joe
Corporate Authors:	NetLibrary, Inc, American Marketing Association
Format:	eBook
Language:	English
Published:	New York : McGraw-Hill, [2002]
Subjects:	Corporate image. Corporations > Public relations. Branding (Marketing) Electronic books.
Online Access:	Connect to the full text of this electronic book

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