APA (7th ed.) Citation

Ji, M. F. (2002). The brand relational schema: A cognitive approach to consumer-brand relationships. [publisher not identified].

Chicago Style (17th ed.) Citation

Ji, Mindy F. The Brand Relational Schema: A Cognitive Approach to Consumer-brand Relationships. [Place of publication not identified]: [publisher not identified], 2002.

MLA (9th ed.) Citation

Ji, Mindy F. The Brand Relational Schema: A Cognitive Approach to Consumer-brand Relationships. [publisher not identified], 2002.