Ford, D., & Berthon, P. (2002). The business marketing course: Managing in complex networks. J. Wiley.
Chicago Style (17th ed.) CitationFord, David, and Pierre Berthon. The Business Marketing Course: Managing in Complex Networks. Chichester, West Sussex, England ; New York: J. Wiley, 2002.
MLA (9th ed.) CitationFord, David, and Pierre Berthon. The Business Marketing Course: Managing in Complex Networks. J. Wiley, 2002.
Warning: These citations may not always be 100% accurate.