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Customer relationship management : electronic customer care in the new economy /

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Bibliographic Details
Main Author: Muther, Andreas
Format: Book
Language:English
Language Notes:English version of: Electronic Customer Care. Berlin ; New York : Springer, 1999.
Published: Berlin ; New York : Springer, [2002]
Subjects:
Customer relations > Management.
Electronic commerce.
Public Relations.
Internet.
Computer Communication Networks.
Interprofessional Relations.
Consumer Behavior.
Entrepreneurship.
Description
Physical Description:xiii, 137 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references (pages [123]-128) and index.
ISBN:3540413774 (alk. paper)