Essays on the economics of television /

These essays explore the economics of network broadcast television. The first essay examines program placement strategy, the second essay explores minority programming, and the third essay analyzes new network entry strategy. The first essay sets up a model where two networks expend effort to creat...

Full description

Bibliographic Details

Main Author:	Brown, Keith S.
Format:	Thesis Book
Language:	English
Published:	[Place of publication not identified] : [publisher not identified] ; 2000.
Subjects:	Major economics.
Online Access:	http://proxy.library.tamu.edu/login?url=http://proquest.umi.com/pqdweb?did=727830651&sid=1&Fmt=2&clientId=2945&RQT=309&VName=PQD