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Handbook of customer satisfaction and loyalty measurement /

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Bibliographic Details
Main Author: Hill, Nigel, 1952-
Other Authors: Alexander, Jim
Format: Book
Language:English
Published: Aldershot, Hampshire, England ; Brookfield, Vt. : Gower, [2000]
Edition:2nd ed.
Subjects:
Consumer satisfaction > Evaluation > Handbooks, manuals, etc.
Marketing research > Handbooks, manuals, etc.
Description
Item Description:Revised edition of: Handbook of customer satisfaction measurement. c1996.
Physical Description:xiv, 290 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references (pages [284]-286) and index.
ISBN:0566081946 (hardback)