Untapped options : building links between marketing and human resources to achieve organizational goals in healthcare /

Bibliographic Details
Main Author:	Northcott, Bea
Other Authors:	Helm, Janette
Format:	Book
Language:	English
Published:	San Francisco : Jossey-Bass, 2000.
Subjects:	Health facilities > Personnel management. Medical care > Marketing. Health Manpower. Health Services Administration. Marketing of Health Services.

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