APA (7th ed.) Citation

Research Conference on Relationship Marketing Atlanta, Ga., Roberto C. Goizueta Business School. Center for Relationship Marketing, Parvatiyar, A., & Sheth, J. N. (1996). Contemporary knowledge of relationship marketing: 1996 Research Conference proceedings. Center for Relationship Marketing, Roberto C. Goizueta Business School, Emory University.

Chicago Style (17th ed.) Citation

Research Conference on Relationship Marketing Atlanta, Ga., Roberto C. Goizueta Business School. Center for Relationship Marketing, Atul Parvatiyar, and Jagdish N. Sheth. Contemporary Knowledge of Relationship Marketing: 1996 Research Conference Proceedings. Atlanta, Ga.: Center for Relationship Marketing, Roberto C. Goizueta Business School, Emory University, 1996.

MLA (9th ed.) Citation

Research Conference on Relationship Marketing Atlanta, Ga., et al. Contemporary Knowledge of Relationship Marketing: 1996 Research Conference Proceedings. Center for Relationship Marketing, Roberto C. Goizueta Business School, Emory University, 1996.