Contemporary knowledge of relationship marketing : 1996 Research Conference proceedings /

Bibliographic Details
Corporate Authors:	Research Conference on Relationship Marketing Atlanta, Ga., Roberto C. Goizueta Business School. Center for Relationship Marketing
Other Authors:	Parvatiyar, Atul, Sheth, Jagdish N.
Format:	Conference Proceeding Book
Language:	English
Published:	Atlanta, Ga. : Center for Relationship Marketing, Roberto C. Goizueta Business School, Emory University, [1996]
Subjects:	Relationship marketing > Congresses. Customer relations > Congresses. Marketing channels > Congresses.

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