The marketer's guide to successful package design /

Bibliographic Details
Main Author:	Meyers, Herbert M.
Corporate Author:	American Marketing Association
Other Authors:	Lubliner, Murray J.
Format:	Book
Language:	English
Published:	Lincolnwood (Chicago), Ill. : NTC Business Books, [1998]
Subjects:	Packaging. Marketing. Packaging > Design.

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