Cover Image

The McDonaldization thesis : explorations and extensions /

Show other versions (1)
Bibliographic Details
Main Author: Ritzer, George
Format: Book
Language:English
Published: London ; Thousand Oaks, Calif. : SAGE Publications, 1998.
Subjects:
Franchises (Retail trade)
Marketing.
Consumption (Economics)
McDonald's Corporation > Influence.
Retail trade > Social aspects.
Industrial management.
Industrial efficiency.
Search Result 1
Cover Image
by Ritzer, George
Published 1998
Connect to the full text of this electronic book
eBook
Show all versions (2)