Predatory marketing : what everyone in business needs to know to win today's consumer /

Bibliographic Details
Main Author:	Beemer, C. Britt
Other Authors:	Shook, Robert L., 1938-
Format:	Book
Language:	English
Published:	New York : William Morrow, [1997]
Edition:	1st ed.
Subjects:	Marketing > United States. Consumer behavior > United States.

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