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AMA handbook for customer satisfaction /

Bibliographic Details
Main Author: Dutka, Alan F.
Corporate Author: American Marketing Association
Format: Book
Language:English
Published: Chicago, Ill. : Lincolnwood, Ill., U.S.A. : American Marketing Association ; NTC Business Books, [1994]
Subjects:
Consumers > Research.
Consumer satisfaction > Research.

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Call Number: HF5415.3 .D88 1995
 
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HF5415.3 .D88 1995 Available