Winning the new product development battle /

Bibliographic Details

Main Author:	Floyd, Thomas D., 1934-
Other Authors:	Levy, Stu, 1933-, Wolfman, Arnold B., 1937-
Format:	Book
Language:	English
Published:	New York : Institute of Electrical and Electronics Engineers, [1993]
Series:	IEEE engineer's guide to business ; v. 4.
Subjects:	New products. Production planning.