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Analyzing decision making : metric conjoint analysis /

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Bibliographic Details
Main Author: Louviere, Jordan J.
Format: Book
Language:English
Published: Newbury Park : Sage Publications, [1988]
Series:Quantitative applications in the social sciences ; no. 67.
Subjects:
Consumer behavior > Mathematical models.
Decision making > Mathematical models.

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Call Number: HA29 .Q2 no.67
 
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HA29 .Q2 no.67 Available