Diversification strategy, R & D/advertising strategy posture, industry structure, and firm performance : an empirical investigation /

Bibliographic Details
Main Author:	Shaikh, Abdul Karim, 1926-
Other Authors:	Gillespie, Samuel (degree committee member.), Hitt, Michael A. (degree committee member.), Parasuraman, A. (degree committee member.), Pride, William M. (degree committee member.)
Format:	Thesis Book
Language:	English
Published:	1989.
Subjects:	Marketing research. Industrial relations > Research. Industrial productivity centers. Marketing Academic theses
Online Access:	Link to OAKTrust copy

Link to OAKTrust copy

Remote Storage

Holdings details from Remote Storage
Call Number	Status	Get It
Call Number:		1989 Dissertation S526
Notes:		Cushing Archival Copy (Library Use Only)

1989 Dissertation S526	Available