APA (7th ed.) Citation

Harris, T. L. (1991). The marketer's guide to public relations: How today's top companies are using the new PR to gain a competitive edge. Wiley.

Chicago Style (17th ed.) Citation

Harris, Thomas L. The Marketer's Guide to Public Relations: How Today's Top Companies Are Using the New PR to Gain a Competitive Edge. New York: Wiley, 1991.

MLA (9th ed.) Citation

Harris, Thomas L. The Marketer's Guide to Public Relations: How Today's Top Companies Are Using the New PR to Gain a Competitive Edge. Wiley, 1991.