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| LEADER |
00000cam a2200000 a 4500 |
| 001 |
in00000985652 |
| 005 |
20150927182338.0 |
| 008 |
900928s1990 nju b 00110 eng |
| 010 |
|
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|a 90019487
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| 020 |
|
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|a 081082356X (alk. paper)
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| 035 |
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|a (OCoLC)22629008
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| 035 |
|
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|9 AEZ3502AM
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| 040 |
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|a DLC
|c DLC
|d TXA
|d UtOrBLW
|
| 043 |
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|a n-us---
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| 049 |
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|a TXAM
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| 050 |
0 |
0 |
|a HE8700.66.U6
|b B89 1990
|
| 082 |
0 |
0 |
|a 384.54/3
|2 20
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| 100 |
1 |
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|a Buzzard, Karen.
|
| 245 |
1 |
0 |
|a Chains of gold :
|b marketing the ratings and rating the markets /
|c by Karen S. Buzzard.
|
| 264 |
|
1 |
|a Metuchen, N.J. :
|b Scarecrow Press,
|c 1990.
|
| 300 |
|
|
|a xi, 214 pages ;
|c 23 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
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|a volume
|b nc
|2 rdacarrier
|
| 504 |
|
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|a Includes bibliographical references (pages 179-194) and index.
|
| 650 |
|
0 |
|a Television programs
|z United States
|x Rating
|x History.
|
| 650 |
|
0 |
|a Radio programs
|z United States
|x Rating
|x History.
|
| 650 |
|
0 |
|a Television viewers
|z United States
|x Measurement
|x History.
|
| 650 |
|
0 |
|a Radio audiences
|z United States
|x Measurement
|x History.
|
| 999 |
|
|
|a MARS
|
| 999 |
f |
f |
|s 3807d1a9-3644-3376-aa52-ead9e3cf57f2
|i a8d7eb20-dea4-382b-a641-fe4ef6f1c767
|t 0
|
| 952 |
f |
f |
|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HE8700.66.U6 B89 1990
|h Library of Congress classification
|i unmediated -- volume
|m A14814709671
|
| 998 |
f |
f |
|a HE8700.66.U6 B89 1990
|t 0
|l Remote Storage
|