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Chains of gold : marketing the ratings and rating the markets /

Bibliographic Details
Main Author: Buzzard, Karen
Format: Book
Language:English
Published: Metuchen, N.J. : Scarecrow Press, 1990.
Subjects:
Television programs > United States > Rating > History.
Radio programs > United States > Rating > History.
Television viewers > United States > Measurement > History.
Radio audiences > United States > Measurement > History.

Remote Storage

Holdings details from Remote Storage
Call Number: HE8700.66.U6 B89 1990
 
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HE8700.66.U6 B89 1990 Available