Smart selling : a guide to successful sales techniques for bankers /

Leads the banker through all the steps necessary to build long-term customer relationships. Intended for the calling officer who is new to selling or the experienced banker who has never been exposed to a structured approach for sales calls.

Bibliographic Details
Main Author: Pennington, Judith A.
Corporate Author: Bankers Publishing Company
Format: Book
Language:English
Published: Rolling Meadows, Ill. : Bankers Pub. Co., ©1989.
Rolling Meadows, Ill. : [1989]
Subjects:
Description
Summary:Leads the banker through all the steps necessary to build long-term customer relationships. Intended for the calling officer who is new to selling or the experienced banker who has never been exposed to a structured approach for sales calls.
Physical Description:xvi, 157 pages : illustrations ; 24 cm + 6 audiocassettes (1 7/8 ips, 4 track, mono)
Bibliography:Includes bibliographical references (pages 155-157).
ISBN:1555201628