Marketing to an aging population : selected readings /

Bibliographic Details
Other Authors:	Balazs, Anne L., Schewe, Charles D., 1942-
Format:	Book
Language:	English
Published:	Chicago, Ill. : American Marketing Association, [1990]
Edition:	2nd ed.
Subjects:	Marketing > United States > Management. Older consumers > United States. Consumer behavior > United States.

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