Satisfaction guaranteed : the making of the American mass market /

Bibliographic Details
Main Author:	Strasser, Susan, 1948-
Format:	Book
Language:	English
Published:	New York : Pantheon Books, [1989]
Edition:	1st ed.
Subjects:	Advertising > United States > Psychological aspects > History. Consumers > United States > History. Sales promotion > United States > History. Brand name products > United States > History.

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