Marketing management : cases and readings /

Bibliographic Details
Other Authors:	Tootelian, Dennis H., Gaedeke, Ralph M., Thompson, Leete A.
Format:	Book
Language:	English
Published:	Santa Monica, Calif. : Goodyear Pub. Co., [1980]
Subjects:	Marketing > United States > Management > Case studies. Marketing > United States > Management.

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