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Individual difference models in multidimensional scaling : an empirical comparison /

Bibliographic Details
Main Author: Green, Paul E.
Corporate Author: Marketing Science Institute
Other Authors: Morris, Thomas W.
Format: Book
Language:English
Published: Cambridge, Mass. : Marketing Science Institute, 1970.
Series:Working paper (Marketing Science Institute)
Preliminary research report (Marketing Science Institute)
Subjects:
Consumers' preferences.
Marketing research > Statistical methods.
Multidimensional scaling.
Scaling (Social sciences)

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Call Number: HF5415.3 .G693 1970a
 
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Holdings details from Evans: Library Stacks
Call Number: HF5415.3 .G693 1970a
 
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