CPA advertising : an empirical investigation of the dichotomous effects with respect to external credibility and microeconomic impact /

Bibliographic Details
Main Author: Henderson, James Randal
Other Authors: Crumbley, D. Larry (degree committee member.), Skearon, Winston (degree committee member.)
Format: Thesis Book
Language:English
Published: [College Station, Tex.] : Henderson, 1980.
Subjects:
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Call Number: 1980 Dissertation H496
Notes: Cushing Archival Copy (Library Use Only)
 
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Call Number: 1980 Dissertation H496
 
Call Number Status Get It
1980 Dissertation H496 Available