Is there a "consumer generation gap?" : A report on exploratory interviews with college seniors of 1971 and graduates of 1961 /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Cambridge, Mass. :
Marketing Science Institute,
1971.
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| Series: | Working paper (Marketing Science Institute)
Preliminary research report (Marketing Science Institute) |
| Subjects: |
Remote Storage
| Call Number: |
HF5415.3 .C33 |
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|---|---|---|
| Call Number | Status | Get It |
| HF5415.3 .C33 | Available | |