APA (7th ed.) Citation

Vernon, J. M. (1970). Concentration, promotion, and market share stability in the pharmaceutical industry. Marketing Science Institute.

Chicago Style (17th ed.) Citation

Vernon, John M. Concentration, Promotion, and Market Share Stability in the Pharmaceutical Industry. Cambridge, Mass.: Marketing Science Institute, 1970.

MLA (9th ed.) Citation

Vernon, John M. Concentration, Promotion, and Market Share Stability in the Pharmaceutical Industry. Marketing Science Institute, 1970.

Warning: These citations may not always be 100% accurate.