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Multinational product management /

Bibliographic Details
Corporate Authors: Marketing Science Institute, American Marketing Association
Other Authors: Keegan, Warren J., Mayer, Charles S.
Format: Book
Language:English
Published: Chicago : American Marketing Association, [1977]
Series:Proceedings series
Subjects:
Product management > Congresses.
Export marketing > Congresses.

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Call Number: HF5415.15 .M84
 
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HF5415.15 .M84 Available