Research in consumer behavior /

Bibliographic Details

Main Author:	Kollat, David T.
Other Authors:	Blackwell, Roger D., Engel, James F.
Format:	Book
Language:	English
Published:	New York : Holt, Rinehart and Winston, [1970]
Series:	Holt, Rinehart and Winston marketing series.
Subjects:	Consumers. Marketing research.