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Strategic marketing : planning, implementation, and control /

Bibliographic Details
Other Authors: Weitz, Barton A., Wensley, Robin, 1944-
Format: Book
Language:English
Published: Boston, Mass. : Kent Pub. Co., 1984.
Series:Kent series in marketing.
Subjects:
Marketing.

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Call Number: HF5415 .S8689 1984
 
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HF5415 .S8689 1984 Available