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An empirical investigation of two categories within the Lovelock service typology as they relate to service loyalty.

Bibliographic Details
Main Author: Snyder, Don R.
Other Authors: Longnecker, Michael T. (degree committee member.), Pride, William M (degree committee member.), Zeithaml, Valerie A. (degree committee member.)
Format: Thesis Book
Language:English
Published: 1984.
Subjects:
Consumers > Attitudes.
Service industries.
Marketing
Academic theses
Online Access:Link to ProQuest Copy
Link to OAKTrust copy

Internet

Link to ProQuest Copy
Link to OAKTrust copy

Remote Storage

Holdings details from Remote Storage
Call Number: 1984 Dissertation S675
Notes: Cushing Archival Copy (Library Use Only)
 
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1984 Dissertation S675 Available

Available Online

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Call Number: 1984 Dissertation S675
 
Call Number Status Get It
1984 Dissertation S675 Available