Essentials of marketing research /

Bibliographic Details

Main Author:	Hartley, Robert F., 1927-
Other Authors:	Prough, George E., Flaschner, Alan B.
Format:	Book
Language:	English
Published:	Tulsa, Okla. : PennWell Books, [1983]
Series:	PennWell marketing and management series.
Subjects:	Marketing research.