Adoption of new food products : an investigation into the existence and the characteristics of food innovators /

Bibliographic Details

Main Author:	Kleyngeld, H. P.
Format:	Book
Language:	English
Published:	[Tilburg] Netherlands : Tilburg University Press, 1974.
Series:	Tilburg studies on economics ; v. 12.
Subjects:	Consumers. Marketing. Food industry and trade. New products.