APA (7th ed.) Citation

Rudolph, H. J. (1947). Attention and interest factors in advertising: Survey, analysis, interpretation. Foreword by D. B. Lucas. Funk & Wagnalls Co..

Chicago Style (17th ed.) Citation

Rudolph, Harold J. Attention and Interest Factors in Advertising: Survey, Analysis, Interpretation. Foreword by D. B. Lucas. New York: Funk & Wagnalls Co., 1947.

MLA (9th ed.) Citation

Rudolph, Harold J. Attention and Interest Factors in Advertising: Survey, Analysis, Interpretation. Foreword by D. B. Lucas. Funk & Wagnalls Co., 1947.