Services marketing : an annotated bibliography /

Bibliographic Details
Main Author:	Fisk, Raymond P.
Other Authors:	Tansuhaj, Patriya S. (Patriya Silpakit)
Format:	Book
Language:	English
Published:	Chicago, Ill. : American Marketing Association, 1985.
Series:	Bibliography series (American Marketing Association)
Subjects:	Marketing > Bibliography. Professions > Marketing > Bibliography. Service industries > Bibliography.

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