The relative utility of sociodemographics, psychographic scales and benefit scales for segmenting pleasure vacation travel markets

Bibliographic Details
Main Author:	Bonn, Mark Andrew
Other Authors:	Carls, Glenn (degree committee member.), Gunn, Clare (degree committee member.), Shea, Charles H. (degree committee member.), Skrabanek, Robert L. (degree committee member.)
Format:	Thesis Book
Language:	English
Published:	1982.
Subjects:	Travel > Research. Vacations. Recreation and Resources Development Tourismus > Marktforschung > Texas. Academic theses
Online Access:	Link to ProQuest Copy Link to OAKTrust copy ProQuest, Abstract

Remote Storage

Holdings details from Remote Storage
Call Number	Status	Get It
Call Number:		1982 Dissertation B716
Notes:		Cushing Archival Copy (Library Use Only)

1982 Dissertation B716	Available