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Market segmentation : a selected and annotated bibliography /

Bibliographic Details
Main Author: Michman, Ronald D.
Other Authors: Gable, Myron, 1927-, Gross, Walter, 1923-2004
Format: Book
Language:English
Published: Chicago : American Marketing Association, [1977]
Series:Bibliography series (American Marketing Association) ; no. 28.
Subjects:
Marketing > Bibliography.
Description
Item Description:Includes index.
Physical Description:viii, 58 pages ; 23 cm.
ISBN:0877570949