Market segmentation : a selected and annotated bibliography /

Bibliographic Details
Main Author:	Michman, Ronald D.
Other Authors:	Gable, Myron, 1927-, Gross, Walter, 1923-2004
Format:	Book
Language:	English
Published:	Chicago : American Marketing Association, [1977]
Series:	Bibliography series (American Marketing Association) ; no. 28.
Subjects:	Marketing > Bibliography.

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