The role and organization of marketing research ; a survey /

Bibliographic Details

Main Author:	Forman, Lewis W.
Corporate Author:	National Industrial Conference Board
Other Authors:	Bailey, Earl L., 1924-2003
Format:	Book
Language:	English
Published:	[New York] : The Conference Board, [1969]
Series:	Experiences in marketing management ; no. 20.
Subjects:	Marketing research.