The effective marketing mix; programming for optimum results

Bibliographic Details

Main Author:	Frey, Albert Wesley, 1898-1987
Format:	Book
Language:	English
Published:	[Hanover, N.H.] Amos Tuck School of Business Administration [1956] [Hanover, N.H.] : Amos Tuck School of Business Administration, [1956]
Subjects:	Marketing.