The Dartnell sales promotion handbook.

First ed.published in 1950 under title:The slaes promotion handbook.

Bibliographic Details

Corporate Author:	Dartnell Corporation
Other Authors:	Aspley, John Cameron, 1888-1969 (Editor)
Format:	Book
Language:	English
Published:	Chicago, [publisher not identified] ; 1966. Chicago, 1966.
Edition:	5th ed.
Series:	Dartnell handbook for sales and advertising executives.
Subjects:	Sales promotion.