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Marketing behavior and executive action : a functionalist approach to marketing theory.

Bibliographic Details
Main Author: Alderson, Wroe
Format: Book
Language:English
Published: Homewood, Ill. : R. D.Irwin, 1957.
Subjects:
Marketing.

Evans: Library Stacks

Holdings details from Evans: Library Stacks
Call Number: HF5415 .A39
 
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HF5415 .A39 Available