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Consumer behavior and marketing management /

Bibliographic Details
Main Author: Myers, James H.
Other Authors: Reynolds, William H.
Format: Book
Language:English
Published: Boston : Houghton Mifflin, [1967]
Subjects:
Motivation research (Marketing)
Marketing > Management.

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Call Number: HF5415.3 .M9
 
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HF5415.3 .M9 Available