Defining and measuring radio audiences ; a survey guide for radio stations.

Bibliographic Details
Main Author:	Fisk, George, 1922-
Format:	Book
Language:	English
Published:	Pullman, [publisher not identified] ; 1949.
Series:	Bulletin (Washington State University. Bureau of Economic and Business Research) ; no. 10.
Subjects:	Radio audiences. Radio programs > Rating.

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