Cover Image

Product management ; selected readings (1960-69) /

Bibliographic Details
Main Author: Phelps, Dudley Maynard, 1897-
Corporate Author: American Marketing Association
Format: Book
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1970.
Series:AMA reprint series.
Subjects:
Product management.
Description
Physical Description:ix, 183 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references.