Experiments on the value of information in simulated marketing environments /

Bibliographic Details
Main Author: Green, Paul E.
Corporate Author: Marketing Science Institute
Other Authors: Robinson, Patrick J., FitzRoy, Peter T.
Format: Book
Language:English
Published: Boston : Allyn and Bacon, [1967]
Series:Marketing Science Institute series.
Subjects:
Description
Physical Description:xviii, 194 pages : illustrations ; 24 cm.
Bibliography:Bibliography: pages 187-189.